There is so much information on the internet. As a digital marketer, I write content daily for websites, blogs and social media campaigns and apply special techniques to my content to enhance its reach and ranking on Google. But how do you get your content noticed? How can improving your content improve rankings and help your business?

The answers all lie within the term ‘search engine optimisation’ (SEO). I have researched your most asked questions about SEO and have answered them with my best advice.

So, let’s get to it!

marketing, InsightsGuest UserMay 21, 2019SEO, Marketing, Digital, unbxdComment

Facebook's newest Facelift: how it impacts your business plus 5 top tips on how to stay ahead of the game

Facebook’s most recent update is to make it more personal. The future of Facebook is private - said Mark Zuckerberg, CEO– as he presented the newest set of updates at F8, this year’s annual Facebook conference. And just like with any change, you are likely to be asking “how will it affect my business?”

Let us run you through the changes and our top tips on how to stay ahead.

marketing, Social Media, InsightsGuest UserMay 7, 2019Facebook, Social Media marketing, Business, Business account, Marketing, DigitalComment

How to Maximise your Social Media Marketing ROI in 2019

We all talk about ‘Return On Investment’ (ROI), a phrase that is commonly used in business meetings across industries, but - in common with many other marketing buzzwords - do brands really understand ROI and how it is measured, especially within the Digital Marketing Sector? Find more by checking out our 5 Top Tips on ‘How to Maximise your Social Media ROI in 2019’.

Social Media, marketing, InsightsGuest UserApril 18, 2019Social Media Marketing, Digital, ROI, BusinessComment

How to Market your Brand in China

China is becoming a global giant, producing over 20% of the global GDP. Rising from extreme poverty to a “driver of global change” and an “indispensable global player”, China reportedly produces two billionaires a week in the retail, technology and property development sectors. With a population of 1.3 billion, it has formed as a highly-desirable market and customer base for foreign brands.

Tech, Insights, Marketing, Social MediaWilliam NivenApril 12, 2019Marketing, International Marketing, China, WeChat, Social Media Marketing, Online, DigitalComment

UNBXD launches new Magento E-Commerce Website for Oaktree Garden Centre

We’re thrilled to announce the launch of the new Oaktree Garden Centre e-commerce website we have been developing over the past few months. The project scope was a full Magento 1 to 2 migration including over 5000+ product import/export as well as integration with inventory and stock control via Oaktree’s internal EPOS systems. All migrations such as this involve their own complicated and unique challenges, thankfully these were no issue due to our experienced and capable team.

Instagram launches new 'Checkout' feature

It seems that every day social media is changing to integrate itself more into our daily lives and today is no different.

This week, Instagram began a small test with 20 brands in the United States to overhaul the way business sell to consumers. ‘Checkout with Instagram’ integrates a businesses store into the Instagram app so consumers can add products to their basket and pay without having to leave Instagram. Some of the brands participating in this test include Adidas, Warby Parker & teen favourite Kylie Cosmetics.

marketing, Social Media, Tech, InsightsWilliam NivenMarch 21, 2019Instagram, E-Commerce, Social Media, Social Media marketingComment

Developing a new platform for the UK’s fastest growing Travel Franchise

Multi-channel web development, marketing and content creation project for the UK’s fastest growing travel franchise in the UK. With over 700+ franchisees, The Travel Franchise has cemented itself as one of the leading franchise companies within the travel sector.

The Travel Franchise appointed UNBXD to develop them a new website in order to better showcase the amazing tools and support they offer their franchisees to help them develop their own home business, which previously was not being conveyed to it’s full potential on their existing platform.

Colour Trends of 2019

Colour is an integral part of any branding or design project, it emotes an immediate feeling to the viewer. In today’s fast-paced world where peoples attention is a luxury this is a core communication component.

With just a glance, colour can soothe or distract the eye. It can change thoughts, opinions and even actions. That’s why we, as designers, continually push the boundaries, creating new and exciting ways of visualising these emotions for their clients and projects.

With that in mind, let’s take a look at these diverse colour trends coming in hot in 2019.

Branding, InsightsWilliam NivenFebruary 8, 2019Colour, Pantone, Trend, Branding, Brand Trends, Graphic DesignComment

5 Ways to Improve Facebook Ad Conversion Rates in 2019

Looking to crush your Facebook Ads in 2019?

With over 1.59 billion monthly active users and in-depth targeting features, in addition to Google, Facebook is one of the best platforms to find qualified leads.

However – as with any kind of marketing campaign – how well your Facebook ads perform is dependent on whether or not you have a winning strategy. Without the right strategy, your advertising budget could be going down the drain.

That’s why we’ve put together our guide to the top 5 Ways to improv e facebook ad conversion rates this year!

The Complete Guide to Chatbots

We realise the idea of chatbots might seem a little intimidating. After all, while some robots warm our hearts others-well, they kind of freak us out. But the truth is, robots aren’t here to take over the world (at least not yet), they’re here to make life easier.

In this guide, we’ll show you how to leverage chatbots for the incredible tool that they are: Taking on the burden of time-consuming tasks, and allowing you to better serve your customers in the ways that matter most.

Client Win: Oaktree Garden Centre & Nursery appoints UNBXD

We’re excited to announce one of our latest client signings, Oaktree Garden Centre & Nursery! They’re one of the largest independent garden centre’s in the UK, with over a million plants in stock at any one time.

Stretching for over 26 acres, and offering everything from delicate fuchsias to mature fig trees, Oaktree carries an impressive range. The vast majority of the stock is grown on site from seedlings - including trees, shrubs, herbaceous plants and natural hedging. Japanese Acers and maples are also a particular speciality of theirs.

App Vs Website: Which One to Choose for Your Business?

Thinking of having a website or app built but not sure which one to choose? Here's our breakdown of the pros and cons of both and situations where one can offer better benefits over the other.

Technology advances have undoubtedly made our lives easier and the smartphone has become a very important part of our daily lives. Today, people can browse internet & get any information required anywhere & anytime with the easy access to connectivity. The number of phone users was recorded to be 4.7 billion and will increase up to 50% by the end of 2018. For the success of your business, having a well-documented mobile strategy is important to reach the audience out in the market. As a business owner, it can be difficult to pick the right Mobile App Developers that fits best for your business needs. Let’s find out which one should you choose among the options- an app or a website.

UNBXD Opens New Studio in Dorset

Working in the Creative Sector, we rely heavily on our environment and the people around us for inspiration. When it came to the layout of our studio we wanted to avoid an enclosed space and to reflect our team's personality and style. It was important that our workspace was a combination of what each individual wanted. This resulted in an open plan design with the creative studio at one end and the photography studio at the other, where each of the team can communicate with each other in a relaxed space which is an adaptable for our team as well as welcoming clients.

Branding, Film, Graphic Design, marketing, Photography, Social Media, UNBXD, Web DesignWilliam NivenOctober 15, 2018design, Film, photography, Studio, unbxd, Web Design, Web DevelopmentComment

UX Design: The Importance of User Experience

In today’s industry of rapidly growing interfaces, UX design has become increasingly important. That's why the UX team at UNBXD are here to explain what “User Experience” is all about.

Tech, UNBXD, Web DesignunbxdAugust 22, 2018design, Graphic Design, UI, User Experience Design, User Interface Design, UX, Web Design, Web Development, websiteComment

Introducing 8DOL, the World’s Largest Student Grocery App

8DOL, the online student supermarket that is already used by over 3 million users and turns over an excess of £500 million per year in China, has come to the UK and UNBXD is proud to have played a part in it.

The student centred platform that delivers products within 28 minutes of the order being placed also gives students the opportunity to work for 8DOL as 'riders', giving them flexible working hours so that their studies are not disrupted whilst at the same time earning an additional income.

Branding, Graphic Design, Tech, UNBXD, Web DesignWilliam NivenAugust 21, 20188DOL, App, design, Iphone, Mobile App, Supermarket, Web Design, Web DevelopmentComment

Client Win: The Travel Franchise

We’re delighted to announce that we are now working with The Travel Franchise, one of the fastest growing travel companies in the UK!

Founded by Steve Witt and Paul Harrison, The Travel Franchise and their Travel Agency - Not Just Travel - have over 15 years of success within the travel industry. Their business is built around the concept of ‘Fanatical about Travel’. Each team member and consultant is passionate about the travel industry and they ensure that their clients’ experiences are second to none. This dedication turned them into one of the fastest growing travel companies in the UK. They have also become part of the K’s largest independent buying group, which sources the best travel deals from over 450 supplier and partners.

6 Top Tips: Relaunching your B2B Website

Updating your website can seem like a daunting and long process. However, if done correctly, a website relaunch can influence how potential clients see your company, help protect your brand along with generating higher quality sales leads. Here’s our list of what we believe is needed when relaunching your company website!

Web Design, InsightsWilliam NivenAugust 7, 2018B2B, Business, design, unbxd, websiteComment

The Importance of Branding

We recently sat down for an insightful chat with our Creative Director, William Niven, to discuss the importance of branding in todays global market. Here's what he had to say:

World Cup 2018: 10 of the Best Marketing Campaigns so far

The World Cup is in full swing, with everyone talking about which team is going to bring the cup home. Worldwide events make fantastic opportunities for brands to create campaigns football related and gain company buzz. We’ve made a list of our 10 favourite campaigns so far, check them out and let us know which is your favourite!

Branding, Editorial, Film, marketing, Social MediaWilliam NivenJuly 5, 2018Marketing, Marketing Campaign, Web Management, World Cup 2018Comment

Client Win: James Cromwell London appoints UNBXD

Established in 2017 by childhood friends, James Cromwell London provides their customers with a more tailored approach to men’s swim shorts. Having been built upon British heritage, all of their shorts feature a signature Union Jack lined waistband and matching wet bag in a variety of prints.

UNBXD will be responsible for all forms of content creation and strategic marketing campaigns to assist in driving traffic to their website and promoting their new SS18 range.

Brand Trends, Branding, Editorial, Film, marketing, Photography, Social Media, UNBXD, Web DesignWilliam NivenJune 29, 2018Content Creation, Fashion, Marketing, PPC, SEO, Swimwear, websiteComment

JOURNAL

Keep up to date with our latest thoughts, news and events.