Posts in Insights
What is User-Generated Content and How to Maximise it for your Brand

From posts on Instagram to customer reviews on Facebook, happy customers are your best advocates and can actually produce the content you need to increase your website traffic, boost your sales and increase repeat customers. But are you taking advantage of it? 

Check out our latest blog post to discover how user-generated content will entice your customers to choose you over your competitors.

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Utilising Design to Boost Online Conversion

Do you have a professionally designed website but low online sales figures? Are there plenty of visitors but none converting into customers? Following on from our recent article on search engine optimisation, the next step towards increasing your online sales is boosting online conversion. In short, your website could have thousands of visitors but there are elements that could be preventing users from converting. 

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5 Things Anyone New to SEO Should Know

There is so much information on the internet. As a digital marketer, I write content daily for websites, blogs and social media campaigns and apply special techniques to my content to enhance its reach and ranking on Google. But how do you get your content noticed? How can improving your content improve rankings and help your business?

The answers all lie within the term ‘search engine optimisation’ (SEO). I have researched your most asked questions about SEO and have answered them with my best advice.

So, let’s get to it!

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How to Maximise your Social Media Marketing ROI in 2019

We all talk about ‘Return On Investment’ (ROI), a phrase that is commonly used in business meetings across industries, but - in common with many other marketing buzzwords - do brands really understand ROI and how it is measured, especially within the Digital Marketing Sector? Find more by checking out our 5 Top Tips on ‘How to Maximise your Social Media ROI in 2019’.

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How to Market your Brand in China

China is becoming a global giant, producing over 20% of the global GDP. Rising from extreme poverty to a “driver of global change” and an “indispensable global player”, China reportedly produces two billionaires a week in the retail, technology and property development sectors. With a population of 1.3 billion, it has formed as a highly-desirable market and customer base for foreign brands.

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Instagram launches new 'Checkout' feature

It seems that every day social media is changing to integrate itself more into our daily lives and today is no different. 

This week, Instagram began a small test with 20 brands in the United States to overhaul the way business sell to consumers. ‘Checkout with Instagram’ integrates a businesses store into the Instagram app so consumers can add products to their basket and pay without having to leave Instagram. Some of the brands participating in this test include Adidas, Warby Parker & teen favourite Kylie Cosmetics. 

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Developing a new platform for the UK’s fastest growing Travel Franchise

Multi-channel web development, marketing and content creation project for the UK’s fastest growing travel franchise in the UK. With over 700+ franchisees, The Travel Franchise has cemented itself as one of the leading franchise companies within the travel sector.

The Travel Franchise appointed UNBXD to develop them a new website in order to better showcase the amazing tools and support they offer their franchisees to help them develop their own home business, which previously was not being conveyed to it’s full potential on their existing platform.

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Colour Trends of 2019

Colour is an integral part of any branding or design project, it emotes an immediate feeling to the viewer. In today’s fast-paced world where peoples attention is a luxury this is a core communication component.

With just a glance, colour can soothe or distract the eye. It can change thoughts, opinions and even actions. That’s why we, as designers, continually push the boundaries, creating new and exciting ways of visualising these emotions for their clients and projects.

With that in mind, let’s take a look at these diverse colour trends coming in hot in 2019.

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5 Ways to Improve Facebook Ad Conversion Rates in 2019

Looking to crush your Facebook Ads in 2019?

With over 1.59 billion monthly active users and in-depth targeting features, in addition to Google, Facebook is one of the best platforms to find qualified leads.

However – as with any kind of marketing campaign – how well your Facebook ads perform is dependent on whether or not you have a winning strategy. Without the right strategy, your advertising budget could be going down the drain.

That’s why we’ve put together our guide to the top 5 Ways to improv e facebook ad conversion rates this year!

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The Complete Guide to Chatbots

We realise the idea of chatbots might seem a little intimidating. After all, while some robots warm our hearts others-well, they kind of freak us out. But the truth is, robots aren’t here to take over the world (at least not yet), they’re here to make life easier.

In this guide, we’ll show you how to leverage chatbots for the incredible tool that they are: Taking on the burden of time-consuming tasks, and allowing you to better serve your customers in  the ways that matter most.

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App Vs Website: Which One to Choose for Your Business?

Thinking of having a website or app built but not sure which one to choose? Here's our breakdown of the pros and cons of both and situations where one can offer better benefits over the other.

Technology advances have undoubtedly made our lives easier and the smartphone has become a very important part of our daily lives. Today, people can browse internet & get any information required anywhere & anytime with the easy access to connectivity. The number of phone users was recorded to be 4.7 billion and will increase up to 50% by the end of 2018. For the success of your business, having a well-documented mobile strategy is important to reach the audience out in the market. As a business owner, it can be difficult to pick the right Mobile App Developers that fits best for your business needs. Let’s find out which one should you choose among the options- an app or a website.

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Artificial Intelligence: Machine Learning, Purchase Prediction and Personalised Experiences.

I know, I know...

Everyone is talking about Artificial Intelligence.

Yes, AI is awesome, it's developing at an exponential rate and it’s also this decades big talking point, but…

No one really understands it, so here’s what you need to know.

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