We can’t believe it, but UNBXD turns 6 years old today! From just one man in a tiny office with a leaking roof to having 20+ incredibly talented staff members, we are humbled to have established ourselves as one of the leading Creative Agencies in the South West.
Read MoreAccording to Statista, the number of people who listen to podcasts has more than doubled in the previous ten years, with no indications of slowing down. When traditional marketing channels are becoming less effective, podcast advertising provides a viable marketing channel for advertisers. Podcast advertising is appealing since it allows advertisers to reach out to a growing audience. Podcast listeners are typically interested in the content and listen attentively, making it a very successful tool for marketers to communicate with their audience.
Read MoreSocial Media isn’t new; creating a successful brand online in 2021 means you need to differ from others, especially without spending money on running advertisements across social channels.
For many business owners who didn’t grow up with social media, iPhones or digital algorithms, navigating the social media landscape can seem like a daunting task. Even for myself, who saw the digital explosion in his late teens, things change at such a rate that it can be challenging to stay on top of ‘what’s trending'.
Read MoreIf you haven’t heard of them before, Hurst & Hurst Estates is an industry disrupter. Founded in 2014, they aim to be a force for innovation in the property development sector in Hampshire and Dorset that has not seen true innovation for over 100 years. In their own words, they want to deliver London quality homes throughout the region. The team is committed to providing the highest quality of products with maximum customer satisfaction.
Read MoreYaiza started with us around six months ago and has designed some incredible wireframes for some of our most exciting web builds. Today we wanted to turn the spotlight on Yaiza so our clients and partners can get to know her a little better!
Read MoreJay started with us three months ago and is already producing some incredible work with our talented web development team. We thought it would be great for our clients and partners to get to know him a little better.
Read MoreHaving a solid and robust skills base has never been more crucial as we learn to adapt to changing working environments, from a remote-based workforce to the challenges caused by the long-term effects of Covid-19. In light of these changes, now is the moment to implement new methods to skill development. As a result, many businesses would benefit from virtual reality training.
Read MoreWe can’t believe it has already been two years since Lisa joined us. In mid-2019, Lisa was hired by us while she was still studying graphic design at Arts University in Bournemouth.
Once she completed her degree, we just knew we wanted her as part of our team!
Over the last two years, she hasn’t only just given us many laughs, she has also worked incredibly hard and has shown a remarkable willingness to progress in her career, so much so that she went from a junior designer to our Head of Design!
Read MoreWhile many business owners know the importance of keeping their Instagram up to date, they seem to think about their My Google Business Page rarely.
Read MoreWhile this may seem like a surface-level confrontation, as it's played out in the media through statements and newspaper ads (click here to read more on that), the ramifications for marketers could be a lot bigger.
Last week Apple finally released iOS 14.5 with this update Apple is asking users if apps like Facebook can track you for ad purposes and selling your data. This means is that all businesses must now request users gives permission to their unique identifier for advertising, otherwise know as IDFA. It was estimated that a whopping 80% of users would opt-out of tracking across apps on the iPhone, since the update went live last week we are now seeing estimated figures as high as 96%. This figure might have you worried but it shouldn't, part of our job has always been adapting to changes. If you have worked in marketing for a while you will already be used to Facebooks constant changing policies that have implications across your ads, while this is a bigger change, it’s no different to the changing landscape you are used to.
Read MoreWe are proud to announce that 2 of our hard-working team members from marketing and design are moving up into management at UNBXD!
First, we want to congratulate Lisa, who joined us in mid-2019 for work experience while at AUB. Over the last 2 years, she has worked hard to progress in her skills and shows strong enthusiasm to move up to Head of Design!
Read MoreThe video game industry used to be reasonably straightforward. Gamers would go to the shop, buy a cartridge (or, later, a disc), and then play on a console or computer at home. Console video games, which are played on systems such as the Playstation and Xbox, are still common. However, they are no longer the market's largest segment. Mobile games continue to consume a more significant portion of the video game market. The demographics of video game users have shifted as well. Exact figures are tough to obtain, but the Entertainment Software Association, for example, reports that about 41% of gamers are now female.
Here's how the video game industry is influencing marketing and brand interaction.
By far, the most significant change in the video game industry over the last decade has been the ability to play games on smartphones. The business models differ, but in most cases, game developers build "freemium" titles – games that are free to download and play but have in-app purchases (IAP) to improve the experience. Others use in-app advertisements, product placements, or a mix of the above.
Read MoreWith our team expanding so much over the last year, we wanted to make sure our clients and partners had the opportunity to meet each member of the UNBXD family. Today we sit down with our … and learn a bit more about what she enjoys in and outside of work.
Read MoreWhile May has worked for us for a while now (check out her work on RUKA), We thought it would be fun to sit down with her and learn a little more about what gets her ticking!
Read MoreSo, what is SEO?
SEO stands for Search Engine Optimisation, which is the practise of increasing the quantity and the quality of the traffic your website receives through organic search results.
When building a website, it is a crucial part of any SEO strategy, flagging up technical issues before they cause too much damage to your search rankings.
Read MoreOur Marketing department is growing bigger and stronger every month! This month we added not only our digital marketing assistant Germaine, but we also welcome our new PPC Manager, Andy.
Read MoreFor those of you out there who are not sure what PPC is and how it works, we thought it would be interesting to sit down with one of our PPC Managers, Stefan.
PPC is an internet advertising model which is primarily used to drive traffic through to a website. If you have searched for a product on Google before, you will have noticed that at the top of each page, certain results from key brands will be displayed first. By investing in money into PPC you are competing with other brands to be higher on that page and you only pay for each click, ‘Pay Per Click’.
Read MoreWe have been very fortunate to be able to expand our talented team and broaden our offerings across a multitude of industries. Today we wanted to put the spotlight on our new Digital Marketing Assistant, Germaine!
Read MoreToday we are giving the blog over to a few of our team members to speak about how they got started in the industry, what they do at UNBXD, and how we can all improve our workplaces to make it an equal, and inclusive environment.
Read MoreThis Month we want to welcome Lauren to our growing Web Developer Team! We thought it would fun to sit down and do a Q&A to get to know her a little better!
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