XO LDN
XO LDN is an online women’s gym-wear and clothing boutique created for fashion forward, free thinking women. XO prides itself on only using proven and tested materials that are comfortable, sustainable, and breathable.
UNBXD were initially approached by XO to assist with a complete Brand pack inclusive of identity and Product Design. This was an exciting project for our team, as it went far beyond creating a simple brand pack. We had to consider how adaptable and diverse the logo would be when it is applied to clothing and fitness-wear that is designed to move and stretch with the body as well as being applied to a variety of products. We opted to use clean geometric shapes to establish a strong, confident and cohesive design.
Following this, our team were signed on to Design and Develop a scalable whilst robust E-Commerce Website, capable of complex inventory keeping and multiple payment options and methods. We also built a series of analytical tracking and re-marketing tools which will be rolled out with the launch of the new website to assist with sales.
Post-launch we will be assisting this client with Social Media Marketing, PPC, Web Maintenance, SEO and various forms of Content Creation. Keep your eyes peeled on our journal where we’ll be closely documenting the progress of this exciting new startup as they grow.
Check out the success story: “Generating over £50K+ sales during a pandemic”