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Started in 1975, Addison Lee is a London-based private hire company. The company operates a fleet of 4,000 vehicles with annual revenues of over £900m. They recently teamed up with SA Systems, an infratech company specialising in advanced, automated, B2C self-service networks that promote, sell and manage customer interactions.
SA Systems approached UNBXD to create them promotional video and photography content as well as marketing assets showcasing their new self-service terminals, designed and manufactured for Addison Lee. Our aim was to showcase the self-service terminal in a friendly and creative working environment whilst being in the heart of London where the terminals are initially to be launched.
Overall, both ourselves and the clients were extremely pleased with the end results. We produced a complete promo video showcasing the terminals, a photography bank to be used on both marketing material as well as presentations, and finally a series of renders to assist visualising the products in situ.